In Living Colour-Television History

History Of Television Network Branding-In Living Colour
When American Television Turned to colour, These idents are what viewers saw before or after every colour programme. NBC was the first because it employed the RCA system for transmitting colour which was selected by the NTSC and adopted by the US FCC as the American Transmission Standard. (Radio Corporation of America ((now Thomson CSF)) was the parent of NBC).

CBS which had competed with it's own colour system (sequential, colorwheel) developed by the CBS Laborotories in Stamford CT by Dr. Peter Goldmark was second and ABC which had no organically developed system was 3rd to adopt. NET the predecessor to PBS was largely rolled out in color in the late 1960's and PBS since 1971 has always been a color caster.

See more on Colour Television in the US at

http://www.princetoninfo.com/200111/11114c01.html

This video which is a reference compilation contains images which are the TM and Copyrighted intellectual property of the following: NBC Universal, CBS Broadcasting, Inc., The Walt Disney Company/ABC Television, The Public Broadcasting Service /CPB and radius new york. The voice of Moe Howard courtesy of Comedy III Productions, Inc.

Category:

Film & Animation

Tags:

• Early_Television
• TV
• Color_TV
• Network
• NBC
• ABC
• CBS
• PBS
• Colour
• animation
• logos
• Promos
• Idents
• Bumpers
• Trailers
• History_Of_Television
• NTSC
• FCC
• Branding
• Radio_Corporation_Of_America

[fdpoiuy]

@radiusny what is the pbs logo at the end? the PBS Glasses or not?

I am asking this because if it's not the glasses logo it's a scary logo of mine...

[radiusny]

Quite frankly, the source of that particular logo was a web download, so it just well may be a creature of yours. I cleared the use with PBS, but they did not provide the media.

[theotherguy245689]

i was born in 1998, and almost none of these were around, and yet i love watching these old things. what they should be showing us in history class

[mtfune]

One could make and ENTIRE CAREER of doing NOTHING but making crafty and eye catching logos.

[SuperDogbrown]

some sweet info here

[tvorknowtv]

Thank you very much. May you present us with more classic TV tidbits like this.

[madamerotten]

You all know what NTSC really stands for... "Never Twice the Same Colors."

[thylacine95]

@gwugluud I just had to chuckle when I read your post. Until now I thought I was the only baby boomer with that chilling memory. Yes, that weird nightmarish flute noise when the peacock unfurled itself sometimes went through my mind too in the dead of night. sheesh...and that "screen gems presentation" voice reminded me of my dad when he was scolding me about something lol.

[thylacine95]

@OldMrMemories Funny you're not the only one, when I was a kid it sounded like "nightmare" music to me. I suppose I was afraid of a frightening image would leap out lol. Watching this brings back those old memories!

[GORDITO1000]

the prelude of a good show.

Memories.

[atvrider7]

thank you for posting this.

[illuminatioracle]

HOMEY DON'T PLAY DAT!

[FSTOPDR]

Great memories! Thanks!

Also for the radiocaroline .co .uk

[NASCARFAN160]

Wow...it must've been a revolution in television programming history...