Facebook Response Leads to Athenos Greek Yogurt

Athenos, the Greek food brand by Kraft Foods (NYSE:KFT), will be adding a Greek yogurt to the line due to, in large parts, an overwhelming positive response by Athenos Facebook fans.

"Adding a Greek yogurt to the ATHENOS family is an exciting next step for the brand," ATHENOS Brand Manager Marshall Hyzdu said. "When we asked our 85,000 Facebook fans if they would like to see a Greek yogurt product from ATHENOS, the positive response was overwhelming. We can't wait for people to taste what we think will be the most authentic and delicious Greek yogurt on the market."

The yogurts will be available with a dual-compartment to keep yogurt and fruit or honey separate.


Kraft is currently trading 1.36 percent lower at $30.37.

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[unbiasedbystander]

FAGE (φαγε), a Greek brand, is now available and marketed in the US. 

[andreasfmpro]

Athenos is nothing more than a cheat, as they lead people into believing it is a Greek product. They play into the supposedly Greek origin of the product with the ancient Greek font and the name 'Athenos', which sounds suspiciously like 'Athens', the Capital of Greece.

[vivelhistoire]

I don't care if they add more products to their line (I eat Cabot Greek yogurt anyways), as long as they keep the Yiayia videos on Youtube coming... That's the best thing about Athenos!

[aelialicinia]

@omegatron7532190 Actually hummus (an Arab word) chcik pea spread - was being prepared for thousands of years around the Mediterranean and probably by the Greeks first.

[Phersephoie]

yeah...hummus is as foraign to us as it is to you..

[eletse68]

@OdilleWanDerK yes they are Greek actresses and very good indeed! But the products are not Greek and they shouldn't be advertised as Greek.

[omegatron7532190]

Αthenos is not Greek at all.Original Greek products are with the label of Fage or Mevgal. Hummus from Athenos ha ha ha ha. Since when an arabian plate is Greek???Only in America you can see these things.

[ilovegreece]

what kind of authentic greek name is marshall hyzdu??? hahaha what scammers

[CorporateUnderground]

We would like to see maribel aber covered with greek yogurt.

[macjag1999]

@maribel: you're HOT!

[macjag1999]

@Maribel: You're HOT!

[MrsSaltedSugar]

you should go to a Greek island and try greek products from locals producers..