Demystifying Social Media for Business with Trevor Eisenman

Social Media has moved to the forefront of business marketing. But many small and medium-size businesses or independent professionals are still struggling to gain an overall perspective on the topic. Where should one start? What social networks are important?

In this special session we will demystify Social Media and learn how to use it to create a strong online presence and effectively build a 24/7 referral network that never sleeps. You will learn:

• The 3 Fundamental steps of any online marketing campaign

• The main reason businesses need to have a strong online presence

• The Silent Secret of Social Media and why it's so powerful

• Where online Social NWs: Facebook, LinkedIn, Twitter etc., fit in the overall marketing picture

• How to use online social networks to "show up" in front of prospects who are looking for your product or service right now

Our presenter, Trevor Eisenman, is a Senior Vice President for The Association of Film and Video Producers. The Association is an international Emmy Award-winning production & marketing firm with a 27 year history of effective lead generation and promotion.

The Association's creative team has created unique campaigns for companies such as Prudential, Boeing, Hitachi, Warner Bros and many others. In addition to delivering weekly classes on Inbound Marketing in Burbank, California, Trevor also authors articles monthly for www.producersesource.com, a premier online publication for insurance agents.

Category:

Education

Tags:

• trevor eisenman
• corporate social media
• enterprise social media
• long tail keyword research
• effective marketing plan
• the association
• burbank ca
• competition analysis
• online competition analysis
• competitive analysis report
• competitive advantage analysis