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University of Toronto and Microsoft Canada Launch CRM Centre of Excellence

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Uploaded by on Jun 28, 2010

Set to launch in November 2010, the vision of the Centre is to build a globally recognized hub for CRM thought leadership, research and executive education. The first offering of the Centre will be a three-day educational program designed for executives with responsibility for Social CRM initiatives. Social CRM is a new philosophy and business strategy that combines the power of online customer communities, broader social networks, and traditional CRM systems for the purpose of engaging customers in a collaborative conversation.

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Education

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Standard YouTube License

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