November Panel Discussion Topic: The Zero Moment of Truth.
Panelist: Dayn Wilberding, Director of Digital Culture at Grady Britton.
Summary: Dayn talks about how Grady Britton helped Bob's Redmill not only sell more products, but also create brand ambassadors.
Visit the full length panel discussion at http://haypennymarketing.com/2011/11/14/panel-video-zero-moment-of-truth/
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