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What North Korea's 10 Best-selling Items Tell Us [Insight]

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Published on May 30, 2012

What were the ten best-selling items in North Korea last year?The Samsung Economic Research Institute says the number one item on the list was briquettes, blocks of compressed charcoal that are used as fuel. North Korea boosted its production of coal in 2011 and some of that spilled into the country's black markets. North Korea's second best-selling item was platform shoes for women. Products made in South Korea, such as the snacks Choco Pie and coffee mixes, were also on the best-selling list. "Insight" takes a closer look at the best-selling products in North Korea to see what kind of change is sweeping through North Korea.

지난해 북한에서 인기를 끈 10대 상품은 무엇일까. 삼성경제연구소가 최근 '2011년 북한판 10대 히트상품'을 선정해 발표했다. 히트상품 1위는 연탄. 북한이 올해 강성대국 선포를 앞두고 석탄을 집중 생산하면서 그 중 일부가 장마당에 흘러나왔기 때문이다. 2위는 여성용 통굽 샌들인 '반등화'. 북한 내 '한류'도 인기였다. 오리온 '초코파이'는 장마당에서 개당 0.5달러에 불티나게 팔리고 있다. 북한의 10대 히트상품을 통해 북한 사회에 불고 있는 변화의 바람을 분석해본다.

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