Guerrilla Marketing Example - Fast Lane

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Uploaded by on Oct 2, 2010

Volkwagen runs a fun campaign that brings out the child in everyone. Instead of using the escalator, VW creates a "fast lane" slide that gets you to the bottom of the stairs quickly.


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  • #adoro!

  • Incredible! This restores my faith in humanity x

  • Yes!

  • Ha! just brilliant.

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