Social Media in Ireland
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Uploaded by edelmanireland on Mar 16, 2011
Animation of some of the statistics around social media use in Ireland.
Notes - We would like to acknowledge the following sources for information shared in the video:
64% of young people (aged 16-24) use the Internet for social networking http://epp.eurostat.ec.europa.eu/cache/ITY_PUBLIC/4-14122010-BP/EN/4-14122010...
Facebook usage statistic - Taken from Facebook Ads Manager
YouTube usage statistic - Tweeted by Darragh Doyle at Content is King 2010 conference http://twitter.com/#!/darraghdoyle/status/4540848477831169 Darragh Doyle http://darraghdoyle.tumblr.com/
LinkedIn usage statistic - LinkedIn ads courtesy of Barry Hand http://www.barryhand.ie/
Twitter usage statistic - Barry Hand http://www.barryhand.ie/blog/how-many-irish-twitter-users-updated-march-2011/
30% of Irish twitter users check their accounts daily - Ipsos MRBI http://twitter.com/#!/IpsosMRBI/status/40080397383630848 Part of Ipsos MRBI Omnipoll http://www.ipsosmrbi.com/
So what are people use Facebook & LinkedIn for in Ireland stats - Amarach Research 'Social Networking in Ireland' http://www.slideshare.net/amarach/social-networking-in-ireland-an-amrach-repo...
Ireland Mobile Penetration Rate - Comreg http://www.comreg.ie/
Mobile internet access, smartphone ownership, app downloads, iPad ownership statistics - Return2Sender Mobile Research report 2010 http://www.return2sender.ie/Return2Sender%20Report%20of%20Findings%20-%20Mobi... Return2Sender http://www.return2sender.ie
Edelman Trust Barometer http://www.slideshare.net/edelmanireland/edelman-trust-barometer-2011-ireland...
Faye Dinsmore Facebook statistics - YourSocialMediaMonitor.com http://ie.yoursocialmonitor.com/social-media-monitor-facebook-pages-fanpages/...
Irish Times web traffic grew by over 82% in 2010 http://www.irishtimes.com/newspaper/finance/2011/0107/1224286963269.html
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0% are not media literate.
Daithi222 1 month ago
I suppose at a high level we all know these stats - but when you put them together and relate specifically to Ireland, it becomes more relevant. I'd like to see another installment that goes on to suggest what we should do, or a list of tactics that should be considered when you take into account these statistics.
eapbyrne 11 months ago
Thank you so much for posting this!!!
kateboconnor 11 months ago