Strategic Management for MBAs Chapter 4

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Uploaded by on Jun 15, 2009

This podcast supports Chapter 4: A Scientific Approach to Strategic Management in the book Strategic Management for MBAs. It set out the details of a rigorous scientific study - the PIMS Studies - which support many of today's accepted 'laws of the market.

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  • Thank for this lecture, please what is the title of the book and is it on Amazon?

  • Hi!

    I just wanted to thank you for your great work. I'm thinking of following these lectures, but I'm wondering what your plan is. Are you going to go trough your whole book, or just parts of it?

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