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TEDxPhoenix 2010 Louis Basile

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Uploaded on Feb 27, 2011

Louis Basile, CEO of Wildflower Bread Company, talks about how you must align your purpose, passion, and people to have a successful organization. When doing business and having a heart collide, this ensures sustained brand success and stewardship.


TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxPhoenix, where x = independently organized TED event. At our TEDxPhoenix event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.

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