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TBWA London creates 'Top Dog' No Nonesense starring Peter Kay

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Uploaded on Sep 17, 2010

Comedy giant Peter Kay returns to TV screens today (September 17) with the latest execution in the John Smith's No Nonsense ad campaign. The new commercial, created by TBWA\ London and directed by Danny Kleinman, sees the UK's biggest-selling ale apply its No Nonsense take on life to man's best friend.


Credits:
Project: John Smith's Dog Show
Clients: Mark Given, Brands Director & Gareth Turner, Senior Brand Manager
Brief: Return of No Nonsense
Copywriter: Martin McAllister
Art Director: Theo Bayani
Deputy Executive Creative Director: Al Young
Executive Creative Director: Mark Hunter
Agency TV Producer: Jason Ayers
Production Director: Daniel Kleinman
Production Company: Rattling Stick

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