2009 Effie Case Studies: Ideas That Worked, Part IV

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Uploaded by on Dec 9, 2009

Learn how three award-winning campaigns arrived at their big ideas, effectively brought those ideas to life in engaging and interactive ways and achieved real marketplace results.

Featured Cases Included:

- Colle+McVoy and Erbert & Gerberts Subs & Clubs: "A Sub Chain Facing an Uphill Battle"

- Euro RSCG NY and Dos Equis: "The Most Interesting Man in the World"

- Goodby, Silverstein & Partners and California Milk Processor Board: "White Gold"

© Effie Worldwide, Inc. All Rights Reserved.

Category:

Education

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Standard YouTube License

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