Jeffrey Hittner: Business, Consumers, and Global Issues
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Uploaded by carnegiecouncil on Sep 8, 2009
Sustainability and profit are not on opposite ends of the spectrum, says IBM's Jeffrey Hittner. Businesses that truly want to innovate and succeed worldwide understand that they have to address economic, social, and environmental issues in order to grow.
This interview is from a working group on "Climate Change, Global Responsibilities, and the U.S.-China Relationship," hosted by Carnegie Council and China Reform Forum. For more on this topic, go to: http://www.cceia.org
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