Potent Social Media strategies for Utilitiy companies (alt version)
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Uploaded by RedMonkTV on Oct 21, 2011
I gave the closing keynote at the SAP for Utilities event in San Antonio, Sept., 2011. I uploaded the video to YouTube but because of some of the music, it can't be seen in some countries. I changed the music in this one.
The topic was potent social media strategies for utilities and in it I touched on social media for recruitment and retention, social media for internal communications, social media for brand enhancement and for building trust with an increasingly distrustful customer base.
I recommend strategies such as including building social media and gamification into energy management applications to increase engagement, as well as using social applications within the enterprise to attract and retain a younger workforce.
Make utilities cool and sexy places to work.
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I hear no voice. I already started and quitted this presentation twice, but this time I was doing something else and suddenly the presentation with the musich starts. I guess you might have said something important though?
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Time elapsed: after 8 minutes the presentation stops again and again I see your mouth opening and closing. Eventually you could reduce the length of the vid?
js0061 3 months ago