Alert icon
We're changing our privacy policy. This stuff matters.  Learn more  Dismiss

HOME #10 - Discovery vs. Searching for Online HealthCare

Loading...

Sign in or sign up now!
301 views
Loading...
Alert icon
Sign in or sign up now!
Alert icon

Uploaded by on Aug 21, 2009

Patients seeking healthcare online have two completely different ways in which they can find relevant information - "searching with intent" through online search engines (such as Google) or "discovering" content through social media sites (such as blogs, forums, Facebook and Twitter). In this video, Chris Boyer, Patrick Singson, and Richard Haussmann discuss these two different ways consumers find health information on the internet, discuss the pros and cons of each, and address the reasons why hospital and physicians need to market with both SEO and SMO. For more information, visit http://www.christopherboyer.com

  • likes, 0 dislikes

Link to this comment:

Share to:

All Comments (0)

Sign In or Sign Up now to post a comment!
Loading...

0 / 00Unsaved Playlist Return to active list
    1. Your queue is empty. Add videos to your queue using this button:
      or sign in to load a different list.
    Loading...Loading...Saving...
    • Clear all videos from this list
    • Learn more