Philip Rosedale

Oh Wow: Online Video Have a "Second Life" on Second Life, Philip Rosedale Tells Beet.TV


I was on the Stanford campus yesterday at the AlwaysOn conference where I met Philip Rosedale, founder and CEO of Linden Lab, the creator of Second Life, the vast virtual world.

Philip told me that Second Life provides functionalities to post video to virtual movie screens and television sets. He said there is some video up and he expects to see much more. We've found some examples of that in the Apple iTunes area.

He said that the Linden has provided the tools to post videos for about 18 months. I hadn't heard about this, but I have spent very little time in the virtual world. Maybe Beet.TV should have a virtual video blog? Could be very cool.

I asked Philip about the role of marketers paying big bucks to set up shop in Second Life. He told me that these corporate sponosorships are not key to the company's business proposition. WIRED's Frank Rose has a fairly tough story in the currrent issue about the viability of Second Life as a marketing platform.

Regardless of the viability of the virtual world as a marketing platform, it's a media sector that is taking off. This is demonstrated by today's $350 million Disney acquisition of the Club Penguin. Hats off to Josh Jaffe of VC Ratings who predicted that Disney would buy the Club six weeks ago.

-- Andy Plesser


Posted on Thursday, August 02, 2007

Category:

People & Blogs

Tags:

• Second
• Life
• Linden
• Lab
• ClubPenguin

[ZealonChaosMagi]

Philip is a role model to me, he created something that I love so much.

[barbarafantasy]

Philip,thank you so much cause you made wonderful world.

[Warrwench]

this man is a dumbass.

[Delveaux]

"philip is a role model to me"......

I can't believe there are such dumb people running around on this planet. GET A LIFE!!!!!!

[ninameirelles21]

I love this man. 'n I love his creation. Lol

[CaptainViral84]

Thank you Phillip for greating Second Life it been so good to me.

[DjanedeMars]

I am sure that verify all employees Linden! for 18 year check ,all lindens!

[Delveaux]

Yeah, as long as you pay, he's happy.

[DangerBabeKitty]

:x we love u :X

[tuyka2222]

philip

[NoiteraD]

Before selling it to Google, he should atleast complete the Grid Merge... hope it´s going smoothly and everything will be ok