wildlive! Promotional Video (2003)

wildlive! UK was approximately ten months in development, and at launch in December 2003 provided conservation news and information including field diaries, discussion forums and SMS competitions and alerts to Vodafone live! users. In addition, a range of animal ringtones and wildlife wallpapers - taken from FFI's own archive - were sold on the platform, along with a range of conservation-based Java games. wildlive! - the first conservation-based mobile phone fundraising and awareness-raising portal of its kind - was launched at the Natural History Museum on 11th December 2003 at an event which coincided with FFI's centenary celebrations. This is a short 45 second video on the wildlive! service, prepared for the 2004 Wildscreen Awards

Category:

Pets & Animals

Tags:

• wildlive!
• conservation
• mobile phones
• kiwanja
• Ken Banks
• Fauna & Flora International
• FFI