Join HiveLive CEO John Kembel for this podcast series as he talks with thought leaders in online communities and interactive marketing. The first podcast features Jeremiah Owyang, senior analyst at Forrester Research, talking about:
• The state of the enterprise social networking market
• Distinctions between internal and external communities
• The business value of online customer communities
• Challenges in implementing online communities
• The value of platform flexibility for customer communities
• Key success factors for building and maintaining a healthy community
• Trends in social software in the two-year and five-year horizon
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ljuarez714 2 years ago