Storyboard - 27th Feb 2010 - Part 1 - Car Recalls

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Uploaded by on Feb 26, 2010

The auto recall saga continues. This week India's largest car maker Maruti Suzuki recalled one lakh A Stars globally after it found a defect in the fuel pump gasket. In the past month, we have seen a slew of recalls both internationally and in India - From Toyota recalling up to 8.5 million vehicles and in serious trouble with the US lawmakers to Honda's recall which included over 8500 Citys in India and now Maruti's problem with the AStar. Storyboard finds out what impact recalls have on the equity of car brands. And on Shots Spot, we are staying in the auto space. Here's Peugeot strutting its stuff.

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