The Mix It Up installation, by George P. Johnson and Mindflood, re-mixed an interactive 3D configurator of Scion's xA, xB and tC originally created by Viewpoint's services group for a previous instore promotion. Viewpoint's services group created the 3D models of the base model vehicles and their accessories, created the decals and developed the configurator logic. The MEDIAPLAYER by Viewpoint is the technology behind the Mix It Up installation.
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