exploRUG: Online marketing tool for custom rug business

Our technology transforms the way custom carpets are designed, produced and marketed.

This technology can be applied to many other products for allowing the consumers to customize color, texture, construction and finishing before placing their order.

The underlying technology is much different than online color customization of paints, shoes, cars:

•The user customizes a graphics very close to real photograph of the product.
•They can zoom into details after customization.
•They can change texture (in this case, wool to silk, etc.).
•They can change finishing option (high and low pile, carving).
•They can also see the product in situation (laid out in intended room or similar ones).
•The product can be customized even in situ (in room view, drag and drop color, change texture or finishing option).
•The price of the customized end product is also known (larger size, more silk, and higher quality means higher cost),
•The rug can be ordered online embedding customization details.

Before: consumer had to order a hand-made custom rug worth thousands of dollars based on limited clues and visuals.

After: consumers can see the rug to be ordered in their room picture itself, and customize to best suit their space as well as the budget. Because this computer graphics also contains knot by knot details for production, the rendering is as good as the picture of the customized finished product yet to be made.

To launch exploRUG, please visit http://www.explorug.com/, and http://www.explorug.net/ for more details.

Category:

Science & Technology

Tags:

• explorug
• simulation view
• room view
• design collection
• custom color
• online order
• carpet software
• online view
• galaincha
• rug-maker
• bespoke software
• custom designing
• virtual carpet
• digital graph
• wool estimation
• border making
• simulation