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Fetal Alcohol Syndrome - Anti-Alcohol PSA Educational Video

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Uploaded by on Jul 22, 2007

The National Organization on Fetal Alcohol Syndrome (NOFAS) provides information and research on fetal alcohol spectrum disorders (FASD) including referral information across the United States with a national and state directory; Web resources with an extensive list of sites that discuss FASD; the latest events and activities with an up-to-date calendar of events; and information on addressing FASD through the NOFAS programs. NOFAS has both radio and TV PSA's available to help communities spread the FASD prevention message, including the award winning Infinite Power PSA. A new television Public Service Announcement cautioning women about the risk of drinking alcohol while pregnant produced by Women in Film's Los Angeles Chapter for the National Organization on Fetal Alcohol Syndrome (NOFAS) has won the 2005 Gold Aurora Award. Fetal Alcohol Spectrum Disorders (FASD) is America's leading known preventable cause of mental retardation and birth defects. Even though FASD is completely preventable when pregnant women abstain from alcohol, as many as 32,000 infants are born with alcohol-related problems each year. NOFAS advises women who are pregnant or could be pregnant to abstain from alcohol. The PSA, entitled "Infinite Power" emphasizes the importance of a woman's role in the health of her baby and features multi-talented artist Gina Loring, best known as the top ranking poet from the 2002 National Poetry Slam, Russell Simmons' HBO Def Poetry Jam and BET's Lyric Cafe. The thirty second PSA includes powerful imagery and the lines, "You will call me mamma. Dependent on me; deciding your fate...Leaving the party behind with your interest in mind, I channel you healthy...Choose an alcohol-free pregnancy. The risks to your baby are many." The empowering PSA targets women of all cultures, ethnicities and backgrounds. It cautions women to abstain from alcohol use during pregnancy to avoid any risk of alcohol-related birth defects. The PSA was developed by Women In Film, Los Angeles as part of their award-winning Public Service Announcement Production Program and is both informative and appealing to a general audience. "I am so proud of everyone who has donated their time and talent in creating 'Infinite Power'," said Tobie Loomis, the director and co-writer of the PSA. The Aurora Awards is an international competition designed to recognize excellence in the film and video industries. It specifically targets programs and commercials that would not normally have the opportunity to compete on a national level, by focusing on non-national commercials, regional or special interest entertainment and corporate sponsored film and video. The Aurora Awards recognizes individuals in the film and video industries who have achieved the ability to captivate their audiences with the displays produced from their own creative forces. Women In Film was founded in Los Angeles by Tichi Wilkerson Kassel, the former Publisher and Editor--in-Chief of The Hollywood Reporter and a group of women who represented various disciplines within the film and television industries. WIF's purpose is to empower, promote, nurture, and mentor women in the industry through a network of valuable contacts, events, and programs including the Women In Film Mentor Program and the Public Service Announcement Production Program, among others. NOFAS President Tom Donaldson praised the achievement, saying, "The Women In Film PSA for NOFAS is an artistically stunning message about the risk of alcohol during pregnancy and deserves the utmost recognition. From a public health perspective, the PSA is an invaluable asset in the effort to educate the public about a largely unrecognized, significant health concern. We sincerely hope that our work with Women in Film will affect women's choices while they are pregnant. The critical next step is to ensure that the PSA is aired on all broadcast and cable networks and in television markets across the country." For further assistance, contact NOFAS at 1-800-66-NOFAS. Public service announcement public domain video.

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Uploader Comments (rosaryfilms)

  • Thanks so much for this video, I worked with a child that has FAS. I really didn't know much about until I researched it. I found out that the child's mother was drunk, while she got knocked up, and didn't realize she was pregnant as well. Well the mother continued to be an selfish idiot and continued drinking and taking drugs while pregnant, she didn't know she was pregnant until about a month later.

  • jstall00, thank you for your comments. I am sorry to hear about the child who has FAS.

  • Hawtgirl1, please do not drink while you are pregnant. Your growing baby has much less tolerance to alcohol than you do.

  • Love the enthusiasm, hope everyone hears the message.

  • 1teQuest, thank you very much!!

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  • MAN! SON OF A FUCK. IF YOU NEED TO BE TOLD NOT TO DRINK WHEN YOU'RE PREGNANT, YOU SHOULDN'T BE PREGNANT IN THE FIRST PLACE!

  • @followXtheXdot Should we care? What about "a woman's right to chose"?? If they want to harm their baby while pregnant, isn't that their choice? What's the difference between that and a late-term abortion...or any term abortion, for that matter? You can't have it both ways. Either we protect the protect the unborn 100% of the time or we don't. What's it gonna be?

  • Should we care? What about "a woman's right to chose"?? If they want to harm their baby while pregnant, isn't that their choice? What's the difference between that and a late-term abortion...or any term abortion, for that matter? You can't have it both ways. Either we protect the protect the unborn 100% of the time or we don't. What's it gonna be?

  • @Hawtgirl1 hi did you have yor baby yet orare you stil waiting if so pleese dony be meen to you child i can trell yo that my adivce is nto to be mean to him then soemtikmse toher pople can be mean and fetal alocol symdrom (FAF) can be verty hard i kno i cant tell yuo why but i jus know okay so be nice pleas!!!!!! D:

  • no kidding  the child looks bad after

  • Judging by your lack of understanding sarcasm Im not the only one with a here with a drunk mom.

  • its bad for developing fetuses. i have a brother that i dont even know that has FAS n ADD! ur mother probly was drunk wen she was pregnant with u

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