Learn why Portal Pages (also known as Doorway Pages) are one of the worst ideas you can use to try to increase your website's traffic. Many Inexperienced webmasters are still using portal pages to try to obtain "quick rankings" and after a small spike in traffic find that they have gotten the domain banned from major search engines like Google, MSN Live, and Yahoo.
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Suntzux, There was a time when the whole first page were these portal pages. I haven't seen one come up in Google's SERPs for years.
OddManArmy, from my understanding they were creating thousands of these doorway pages and redirecting visitors using java to other pages. This was very popular among other sites that used doorways as well.
plaboon 2 years ago
Sorry to burst your bubble, but these tactics still work and are very effective. But yeah don't start doing it, less competition the better.
suntzux 3 years ago
BMW actually got in trouble for showing different content to browsers than it was showing to the search engine bots, not making tons of landing pages like that.
oddmanarmy 3 years ago