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Sustainable business: $40 trillion green tech boom will help save world - conference keynote speaker

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Uploaded by on Mar 6, 2010

http://www.globalchange.com/sustainagility.htm Reengineering the future. How to change the future as part of business strategy to create a better world and a more profitable one. New digital channels, twitter, facebook and other social networks. Drivers of future economies. Concerns about sustainability, using less resources, and $40 trillion green technology book (see Sustainagility book). Corporate and social responsibility as away to improve brand, image, marketing, sales, pricing, competitive advantage and market share. When energy costs rise, big financial incentives to make business more energy and resource efficient. Ethical business also increases attractiveness to institutional investors like pension funds. Examples of energy saving, electric cars, re-engineering processes, products and manufacturing. New DC power lines to enable solar power from solar generators in sahara desert to power Europe. Same for wind power and turbines. Impact of scale on price of renewable energy production eg fall of solar cells by 10% with every doubling in sales. Hundreds of other examples of profitable business being built on the sustainagility revolution. Cycle of maintenance, repair and replacement provides huge opportunities for sale of greener products, packed with green technology and innovations.
Patrick Dixon, Chair of Nordic Business Awards, London Stock Exchange March 2010 organized by UK Trade and Investment, UK Government.

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Uploader Comments (pjvdixon)

  • Green tech boom - powered by profit AND values - a great combination.

  • The translator tool is brilliant. Obviously no where near perfect yet but i cant imagine it taking too long to get there. Very exciting.

  • Yes interesting. If 1 million people refine the tool by correcting errors then Google has a new language tool and can also SEARCH video content for first time. but imagine same tool used by CIA, KGB, MI5 to scan telephone conversations!

  • Sorry to confuse you. The robot translation of this video for subtitles - beta version - is activated with the RED CC button on right of screen (bottom). What do you think of the potential power of this feature?

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  • i love this one.

  • When you don’t know what true for you, everyone else has unusual influence.

    Values are deeply held personal beliefs that form your own priority code for living.

    Values are the individual biases that allow you to decide which actions are true for you alone.

    What are your values?

  • lol the world does not need saving .................. the humans do ...... but as usual 80% + of the future 9 billion mark of humans will be left out.......

    dont forget the 800 trillion $ of unbacked CDS noone is talking about.............

  • @mrmaciejm Yes will see what happens - things have stabilised around $70-80 which is still a fine price for renewables industry.

  • I hope this year prices of energy will increase... Australia is still struggling with ETS, there is a great opposition against any type of penalties for big polluters.

  • doing more with less became 'doing mall with glass'. the translation feature will become the best in the world and a feature on the android platform, real time translation on the phone will change a lot about how we think of foreigners and how we do business.

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