Mike Krigsman and Dion Hinchcliffe on Salesforce.com's New Offering: Chatter - Part 1
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The biggest advantage of salesforce chatter is the context it integrates with. The power is in "the app will talk to you". You can follow a deal instead of a person. As a user works on the deal, people following the deal will have feeds coming to their attention without doing anything. Users don't have to spend a lot of time on chatter.
ahu888 2 years ago