Weve all heard about Web 2.0. But where is TV going? Some people feel TV 2.0 is just around the corner.
Only a few years ago, TV, internet and phone services came from three separate providers. Now its common for us to get all three on one bill. This convergence is leading to a further melding of these services into one, working together to create an experience that will become completely personalized, interactive and on-demand.
When were watching a movie well be able to screen our calls and only allow emergencies through. Or have different voice mails for friends over colleagues. Advertising could be unique for each viewer, even in the same house. You and your parents could be watching the same show on different TVs and seeing different commercials.
Content could be personalized as well. Imagine being able to watch any show on any network at any time. The day of 57 channels and nothing on would be over.
One things for sure, this convergence of technologies will have an effect on our TV viewing experience. Well soon see if the era of TV 2.0 is upon us.
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