Lexus brings a Magazine to Life with CinePrint™

Watch a clip of the innovative new CinePrint™ technique Lexus has created to merge print and digital. Inspired by the stunning technology of the 2013 ES.

Go to our website: http://www.lexus.com/
Find us on Facebook: https://www.facebook.com/lexus
Follow us on Twitter: http://twitter.com/#!/lexus
Lexus Drivers: http://drivers.lexus.com
L Studio: http://www.youtube.com/user/lstudiopr...

About Lexus: Welcome to Lexus' official YouTube Channel, your front row seat to watching the Pursuit of Perfection.

Lexus Brings a Magazine to Life with CinePrint™
YouTube: http://www.youtube.com/lexus

• Category

  Autos & Vehicles

[SleepyHaHah]

Thumbs up if swoozie's comment brought you here... DONT LIE!

[Miroslav Kostic]

This seams pointless.

[Dominic Ng]

why not just use iPad instead of hardcopy magazine? since it needed iPad to be operated.

[Danjel Ricci]

Super cool, neat idea. :D

[Jason Blasiman]

That's cool

[Sean Baxter]

For those that already get the magazine this is a cool enhanced experience. I like the integration of print and digital.

[ErrorAddingComment]

Error, Try Again

[Travis1000]

How do you even get this? What magazine do you have to buy, and what apps do you need to get? Is Lexus even releasing this?

[Dejan Milovanović]

FAKE!

[ZIXMA GENESIS]

Grimmick!!

[Евгения Попова]

Hi there! I`m from Russia. Where I can download this issue of magazine? There is no page with Lexus in Sports Illustrated - October 2012 

[Mal Kuper]

does seem a bit pointless - would make more sense if the proposition was around upgrading old technology.