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Published on Jun 30, 2010

Levi's presents a tribute to the new pioneers of Braddock, PA. Directed by John Hillcoat.

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Top Comments

  • Jan Rešetić

    John Hillcoat must've been seeing a lot of Terrence Mallick lately. Christ.

    · 11

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  • andrew mixon

    it's a cool commercial but before calling it "an amazing piece of art" you should probably watch The New World

    · 7

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    in reply to isthatlegal08 (Show the comment)

All Comments (136)

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  • Pumpkinart

    That kid's whiny-ass voice is really freaking annoying. It ruins the commercial for me.

    ·

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  • Youbian

    Well, someone said good artists borrow, great artists steal.

    ·

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  • ken w

    very nice

    ·

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  • Alex Orr

    wow....what hack work

    ·

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  • negativityscrown

    I felt the beauty of life rise up within me...and I thought, "I'm going to get some Levi's."

    ·

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  • rawkus1167

    No kidding - I love Hillcoat's work but this is a blatant Malick ripoff

    ·

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    in reply to Jan Rešetić (Show the comment)
  • Tim Parker

    How ironic . . . over the past 20 years Levi’s went from being made in the USA to being made entirely in overseas sweat shops. Also, I like John Hillcoat, but this definitely looks like it was lifted from Malick’s body of work.

    ·

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  • aDifferentView

    Nothing is original. That doesn't make this less amazing. Everything is a little bit of something else. That doesn't make this less moving. Maybe that's why it's so good: because we know from before...we just aren't as good as saying it.

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  • Helen Bega

    This is brilliant. Just brilliant.

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