Palmolive dishwashing liquid: "Madge the manicurist" (Robina Beard) - Australian TV commercial
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Sometimes I wish there was a pay cable channel dedicated to showing old classic TV commercials from around the world!
MattTheSaiyan 4 months ago
"It's called outraaageous red!" Brilliant, but we only had B/W back then, LOL.
Writeowl 6 months ago
It's called DISHWASHING Madge!
arielgirl 9 months ago
Woah. It's Kath and Kim. O.O
johnmccnj 11 months ago
I didn't know the character of Madge was a franchise!
kookooboy 1 year ago
It seems to me that the customer in this one is a young housewife (late 20's/early 30's) as opposed to the usual middle-aged housewife (late 30's/early 40's). I wonder if they were trying to aim at a younger market.
fruju2003 2 years ago
Once Colgate-Palmolive discovered that "Madge the Manicurist" was selling Palmolive Dishwashing Liquid like crazy by the end of the '60s, they insisted their foreign subsidiaries adapt the same campaign in their countries; in some cases, the original American ad copy was adapted as well.
fromthesidelines 2 years ago
Robina is Jan Miner, the American Madge, with a distinctive Australian accent! Her delivery is just as fun to listen to as Jan's was in America! In fact, I swear this commercial was lifted from the American copy with a few tweaks to make it Australian...and this same theme was used around the world!
bongomanfromdalou 2 years ago
Indeed. Robina was as much a television icon in Australia as her US version.
blackwhimsy 2 years ago
When I watched this as a kid I never realised that the customer had her fingers in the bowl because she thought she was soaking in nail treatment goo. I thought Madge made everyone do this because she was mean. Her screechy burst of laughter at the end was scary and reminded me of the witch from the Wizard of Oz.
StSwithinsTV 2 years ago