Levi Roots, Reggae Reggae Sauce (Inspiring Entrepreneurs - Winners II)

Levi Roots is a reggae musician, chef and entrepreneur, who achieved fame after appearing on the BBCs Dragons Den looking for funding for his Reggae Reggae Sauce. This then led to Sainsbury's stocking the sauce in 600 of their stores. Alongside his business, Levi is working on his new album with legendary producer The Mad Professor, and his Reggae Reggae Sauce CD is still available, with every penny going to Comic Relief.

Part of the Inspiring Entrepreneurs series, in partnership with HSBC, the world's local bank.

Category:

Education

Tags:

• reggae
• music
• musician
• dragons
• den
• entrepreneur
• business
• startup

[fig9ux]

i love the reggae reggae sauce !!!!!!!!!

[sqeeky01]

LEVI ROOTS U R THE BEST!

[britishtuna]

I slay dragons!!! Hahaha.

[misslethalkid3000]

@impamiizgraa Precisely, I like your take on that x

[impamiizgraa]

@misslethalkid3000 true. It's difficult to explain this to my white friends and I don't begrudge them at all for not being able to grasp it, but as long as you remember it in your own mind and you use it to keep going and put the extra effort in that you have to, you won't let it bring you down

[misslethalkid3000]

@uggamakjuli its reality that is 10 x harde rfor black ppl 2 sometimes succeed due to stigmas, stereotypes and crime. Yeah ppl do bang on about it, thats because it exists

[MrCongress01]

Did your mum knew your USP were making the sauce at your flat?

[uggamakjuli]

Great guy - great presentation - but get over the racial thing!!

[alex1988764]

Reggae reggae is that nice i have it on toast, fry ups and mix it with pretty much everything. If you aint tries it, get your arse down tesco. LEVI....YOUR A LEGEND. Thumbs up for the greatest.

[shashauno]

i fucking love this guy!!

[SEL500]

go levi

[molinmusic]

One love blessings, Levi Roots! Give thanks for posting this! More love! REGGAE REGGAE SAUCE!