Whether it's through the one foot tablet experience, the three foot laptop experience or the ten foot couch-to-television experience, modern audiences engage with content in multiple ways, often simultaneously.
This ecosystem where brands augment advertising and engage with their audience across the one-, three- and ten-foot experiences is called Connected14.
Rather than force these experiences to fight for audience attention, strong brands find ways to make them connected. Stay tuned during CES 2012 to find out more about the Connected14 experience. Are you ready? http://www.connected14.com/
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