HUL slashes detergent prices; FMCG price war intensifies

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Uploaded by on Jan 28, 2010

Another price war is brewing in the FMCG segment, after Procter and Gamble (P&G) introduced lower priced versions of Tide in the market, Hindustan Unilever (HUL) has slashed prices by 10-30% for its leading brands Rin and Surf, reports CNBC-TV18s Tanvi Shukla.

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