Voices at CES: How do you define innovation?

We asked exhibitors, CEOs and attendees at the 2012 International CES how they define innovation. Watch the video and to learn more about our Declare Innovation campaign, visit http://DeclareInnovation.com today!

• Category

  Nonprofits & Activism

[Kinecticon]

Wow, I'm sad. These people say, to a fault, that innovation is taking something and improving on it. That's improvement, not innovation. There are two key parts to innovation: 1) It has to be a solution to a problem and not simply "something new and different." A cup holder on a computer isn't innovation. 2) It has to be a new way of thinking and not an improvement on an established way of thinking. An improved internal combustion engine isn't innovative. A nuclear powered car would be.