The Greatest Social Media Adventure in the World

http://thegreatestsocialmediaadventure.com
http://www.cdbaby.com/rickharris

What is The Greatest Social Media Adventure in the Worl and how can it help Cunard? Play the interactive video and find out!

This video, the web site associated with it, and their content were created as a presentation to Cunard. I thought that if we were going to pitch a huge new media initiative, it made sense to do so entirely on a new media platform. This presentation evolved out of my personal passion for the company combined with my passions for new media, social media and travel. It was not solicited by the company.

The goal of the pitch is to bring the excitement and elegance of a Cunard World Cruise to living breathing life on the social graph, to encourage world-wide conversation,to help build strong desire and brand loyalty, and to empower Cunard passengers to utilize the social web to tell their own stories of their excitement about the Cunard brand.

Every video, picture and presentation on the site was createdin its entirety by us, Kathryn and Guiesseppe Jones. Every video, picture and presentation on this site was created with consumer level and consumer accessible equipment and programs.


The videos interactive technology was made possible by Klickable.tv and is viewable in it's interactive form on http://www.thegreatestesocialmediaadventure.com

The music in the video is Rick Harris Simple Pleasures and is used courtesy of Musicalley.com. Rick Harris music can be found on cdbaby. http://www.cdbaby.com/rickharris

Category:

Travel & Events

Tags:

• social media
• Cunard
• World Cruise
• facebook
• flickr
• google
• klickable.tv
• peer recommendations
• online video
• twitter
• web
• marketing
• word of mouth
• qm2
• Queen Victoria
• elizabeth
• mary