Education logo design competition - London 2012
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Well I have always looked for information that helps me in my work; this post has really good information, thank you.
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I hope, I really hope british tax payers didn't have to pay for that joke...
The argument the company used is, utterly, stupid and shameless. Web users are not nor will be idiots to "understand" their creation, not now, not in the year 2012.
Shame on them... and on the bureaucrats who allowed it to happen.
Remember next time you vote.
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n00bs
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ffs the whole shape of the logo sucks,
It doesn't represent everything except a dodgy 2012.
I hope they dont screw up the rest of the Olympics, its kind of embarrassing for the UK when were represented by a crappy logo.
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You don't know what you're talking about. Locog didn't just pay for the logo. The bought an entire brand and visual identity for the 2012 Games based on a set of core values and aspirations. Essentially, a 2012 brand toolkit was designed - a logo, a font, color usage, patterns, marketing material, and guidelines for future marketing material and applications with the 2012 sponsors. At 400,000 pounds, that's a quite a deal by today's standards.
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And if they get a professional branding agency and the country would be an uproar of "Why didn't they open it up to a competition instead - way cheaper and better results!"
Yet another case of London 2012 being damned if they do and damned if they don't in the eyes of the British public.
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I do not like the 2012 Olympics logo, personally I think the candidate one was more superior!
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great logo,, good luck london 2012, its gonna great
serioulsy that logo and music does not sum up london. >.>
elgranto7 2 years ago 3
i hate the whole shape of the logo...
RandomNameName 2 years ago 3