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Fair Trade: Improving Lives

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Uploaded on Jun 9, 2011

"Fair Trade is all about improving lives, but we don't do that through charity- there are no hand outs in the Fair Trade world." - Paul Rice, President and CEO of Fair Trade USA

Through Fair Trade certification not only do farmers earn a higher price for their goods, they also receive an additional premium fund for community development projects. These funds are used for things like building schools, health care clinics and clean water wells, as well as for home loans, scholarships and transportation. Fair Trade empowers communities to take their futures into their own hands.

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