Part 5: Local Search - Google.com Local Search Results

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Uploaded by on Mar 4, 2011

Search, Search Engine Optimization and Social Media Marketing

Part 5: Local Search - Google.com Local Search Results

This section of the presentation covers the introduction of "Place Search" which is an overhaul of the content and presentation of local results at Google.com (Web results). Place Search is basically a special new display for business listings when users submit search queries with a local modifier or related to local businesses. In this presentation presentor Louise Rijk also shows how local results are "triggered" and highlights the various components that appear the Place search results page.

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