Promote Your Blog Not Your Company's Website

http://bit.ly/ohoHiE I'm going to give you the best blogging 101 tip you will ever get but before I do I want to talk to you about your blog. I am going to assume you have a blog and if you do not have a blog you need to begin working on getting your personal blog set up. For online marketers and network marketers your blog should be the center of your online business.

Case Study

One day while Joe is in the break room a coworker Bob tells him he has been making extra money with a new online marketing company he recently joined. Bob invites Joe to a meeting and Joe agrees. Bob and Joe attend the meeting and Joe is excited about what he hears and immediately signs up. The following week Bob meets with Joe and gets him set up on the company replicated website. Joe is told to make a list of everyone he knows including his friends and family and show them his new website. Joe is excited and does exactly what his up line has instructed but after a few weeks nothing has happened and Joe becomes frustrated. Does this sound familiar?

Here is the best blogging 101 tip you will ever get, promote your blog and not your network marketing company's replicate website!

In the world of online marketing your best asset is you. You want to personally brand yourself not your company. This is contrary to what is being taught by marketing companies. These companies want their distributors to promote the company. What if the company goes out of business or what if you leave the company? In both scenarios you have not gained anything. On the other hand if you personal brand yourself online through your blog you are promoting yourself not some company you may or may not be associated with in the future.

By branding yourself through your blog you establish yourself as an expert. Over time if you do a good job with personal branding the number of people following your blog will increase. Your team will grow because these followers will join you. Your friends and family will not join your team but your blog followers will and this only happens if you are promoting yourself not your networking company.

Once you establish relationships with new followers then you can share your network marketing company with them. The mistake new marketers make is leading with their network marketing product before they have established any type of relationship. This method turns people off and they will not team up with you and will not give you a chance to share your business opportunity.

Article Source: http://EzineArticles.com/6362130

Category:

Education

Tags:

• blog
• blogging

[XpiredMilkChunks]

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