Free Video Games from EA

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Electronic Arts, the world's largest video games company, is releasing a free ad-supported online version of its popular Battlefield Heroes title. Selling ads within computer games has become big business in recent years, but EA's move is the first time a major gaming company has experimented with using advertising to pay for the game itself.
EA saw huge profits in South Korea by distributing its FIFA soccer title online for free, then charging a small fee (or micro-transactions) for character clothing and accessories. EA resorted to online distribution in South Korea in an attempt to fight rampant piracy that drove sales down from 250,000 in 2002 to only 10,000 in 2006. The new online version of FIFA soccer is harder to pirate and has been pulling in an average of $1 million per month, which is almost twice what it earned in its best retail sales year.
Unfortunately, in addition to micro-transactions, Battlefield Heroes will also include in-game advertising. And if the free version of Battlefield Heroes is successful, you can be sure that additional titles will follow this new business model.

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[huanosta2]

nevermind ea does sucks dice rules

[MrOverlord69]

@huanosta2 lol ea started off as a spoilt company. making games that are shit like fifa and medal of honour. blizzard games are ones that make true games . that can last forever with never ending fun. u get bored quickly of fifa and shit -.- grow the fuck up maybe

[HelloWorld492]

@standout205 you suck dick man 

[huanosta2]

Your mom sucks EA rules

[standout205]

ea sucksss

[LazyEye4]

Advertisements will only be in the menus and on the website. It won't be like BF:2142 with billboards spam in the flight path of your chopper.