TEDxMaastricht - Simon Sinek - "First why and then trust"

Simon Sinek (@simonsinek) created a simple model, The Golden Circle, that codifies what makes the most inspiring people and organizations so successful and influential. Beginning as a student in anthropology, Simon Sinek turned his fascination with people into a career of convincing people to do what inspires them. Through his struggle to rediscover his excitement about life and work, he made some profound realizations and began helping his friends and their friends to find their "why" — at first charging just $100, person by person. Never planning to write a book, he penned Start With Why simply as a way to distribute his message. With a bold goal to help build a world in which the vast majority of people go home everyday feeling fulfilled by their work, Sinek is leading a movement to inspire people to do the things that inspire them.

Now Simon takes the next step. After why comes : trust.

http://www.tedxmaastricht.com

What is TEDx?
In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxMaastricht, where x = independently organized TED event. At our TEDxMaastricht event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.

Please take a look at this video that explains what TEDx has become:

About TED
TED is a nonprofit organization devoted to Ideas Worth Spreading. Started as a four-day conference in California 25 years ago, TED has grown to support those world-changing ideas with multiple initiatives. The annual TED Conference invites the world's leading thinkers and doers to speak for 18 minutes. Their talks are then made available, free, at TED.com. TED speakers have included Bill Gates, Al Gore, Jane Goodall, Elizabeth Gilbert, Sir Richard Branson, Nandan Nilekani,Philippe Starck, Ngozi Okonjo-Iweala, Isabel Allende and UK Prime Minister Gordon Brown. The annual TED Conference takes place in Long Beach, California, with simulcast in Palm Springs; TEDGlobal is held each year in Oxford, UK. TED's media initiatives include TED.com, where new TEDTalks are posted daily, and the Open Translation Project, which provides subtitles and interactive transcripts as well as the ability for any TEDTalk to be translated by volunteers worldwide.

TED has established the annual TED Prize, where exceptional individuals with a wish to change the world are given the opportunity to put their wishes into action; TEDx, which offers individuals or groups a way to host local, self-organized events around the world, and the TEDFellows program, helping world-changing innovators from around the globe to become part of the TED community and, with its help, amplify the impact of their remarkable projects and activities.

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[MiguelPFerreira]

SImon Sinek, inspiring as usual. His book Start with why really changed the way how I view the world.

[neocmjc]

This man is awesome!

[jhutchin1974]

Good stuff - I wouldn't go w Epic - how do you think big deals happen today. They're not over Skype. They're I've great golf invitations, hunting at the range or if you're Branson..invite to the island. Not really sure what I was supposed to learn from this.

[Jandro101]

Wow, great video, definitely learning something out of this. Simon Sinek for President! lol

[Uberdah]

He says the mirror neurons don't light up without the 'human connection', but then the original MRI scan example he gave was the mirror neurons lighting up in a subject who was shown a PICTURE of someone smiling. Am I missing something?

[juliansmithcom]

Sinek on Leadership and the Golden Circle is one of the latest and most powerful concepts of this century. The why ?

[Nadeemoday]

simon sinek has changed my life

[lanceisdeep]

@marketingmantra bold claim. I like bold claims...please share

[marketingmantra]

I've sent over a hundred people to Simon's earlier video about the Golden Circle, because what he says makes so much sense. But he doesn't mention the person we most need to trust: ourself. We lose our vision as we stop trusting ourselves and become over-achievers, however many like-minded people we surround ourselves with. Like most TED speakers, he explains what's needed but not a simple, proven and intuitive process to make his principles a part of our daily lives. I've got such a process.

[LyndaLBrooks]

Makes so much sense! Trust and beliefs matter. Thanks Simon!

[680719]

Love This Guy, Very Inspiring