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南國‧客庄 尋找「藍」海

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Uploaded by on Jul 27, 2009

利用創造力、技能與傳統文化藝術結合,如今成為相當時興的文化創意產業,許多人將台灣多元的文化內涵,透過創意設計,為地方產業創造新的經濟與社會價值,而「創意藍衫」更­是為人熟知的客家文化創意產業之一,又以六堆地區發展為最,推廣多年,而且具有全國性的知名度,藍衫的圖騰意象被運用融入多種商品中,然而從事創意藍衫創作的業者卻仍面臨­經營困境,到底有哪些問題?記者宋宇娥、黃訓湧帶你一起去了解。

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