Now in its 8th year, more than 75 campaigns from at least 15 markets globally were in the running for this years competition. The campaigns represented the best in digital advertising which crossed channels, borders, and formats, including long form video, homepage takeovers, and social media integration.
The North America Peoples Choice Award and the North America Judges Award went to Creative Agency Bridge Worldwide and Media Agency Starcom for the Pringles Can Hands campaign. This campaign ran in multiple markets worldwide.
Both London Creative Agencies Hi-ReS! And Feed, along with Media Agency MEC Global were recognized with the International Peoples Choice Award for Chanel No.5s global homepage takeover, while the International Judges Choice Award was awarded to Creative Agency MediaFront and Media Agency Mediacom NO (Norway) for IKEA NO.
R/GA was honored as the winner of the 2009 Cross Channel Effectiveness Award for its Dear Mr. President Campaign, which combined social media with online display advertising.
The simplest ideas are often the best. Can Hands has received praise worldwide and many awards.
johnhaake 2 years ago