LinkedIn Advanced Search Example - Patrick Schwerdtfeger

http://www.SocialMediaVictories.com/

Patrick Schwerdtfeger discusses the sophisticated Advanced Search capabilities of the LinkedIn platform and how you can use that function to isolate ideal customers from within a network of thousands. Using the Advanced Search, you can add criteria few other social networks can handle (like job titles) and allow you to find your prospects quickly and easily.

This video was recorded on August 15, 2009 in Berkeley, CA. It was part of a full-day workshop entitled Social Media Victories Real Businesses, Real Campaigns, Real Results which focused on how entrepreneurs, small business owners and self-employed service professionals can leverage Twitter, LinkedIn, Facebook and YouTube to grow their businesses.

Patrick is the author of Webify Your Business Internet Marketing Secrets for the Self-Employed (2009) as well as Make Yourself Useful Marketing in the 21st Century (2008). You can purchase the latest book on Amazon but you can also get it for free at the following website.

http://www.WebifyBook.com/

By subscribing, you will receive one chapter via email each week for a year. You should know that the book also includes 6 chapters that are not in the email course and the book also has a step-by-step action guide at the end of each chapter. The email course does not have those itemized to-do lists.

This video is about taking advantage of the technology that already exists on LinkedIn. The LinkedIn platform has an amazing Advanced Search capability that allows you to segment the population by job title (fairly unique within the social networking space) and identify prospects in record time. You can then send them an email (or inmail) to introduce yourself or submit a business proposal.

Patrick is a sought-after professional speaker who has spoken in Canada, the United States, Europe and South America. He speaks about leadership on todays social internet, small business marketing and the opportunities of our changing information economy. Call 510-282-4115 to inquire about speaking fees and scheduling.

Patrick Schwerdtfeger, Champion of the Modern Entrepreneur

Category:

Howto & Style

Tags:

• linkedin
• business
• marketing
• proposal
• advanced search
• criteria
• segment
• target
• prospect