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"Project Re: Brief | Coca-Cola | Mobile Ad Demo"
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Published on Mar 9, 2012
In 2011, Google partnered with four global brands in an advertising experiment. The goal was simple - how can the ideas that defined the advertising industry in its infancy, inspire a whole new generation of creatives and marketers? We re-imagined and remade their most iconic ad campaigns from the 1960's and 1970's with today's technology, led by the creative legends who made these campaigns.
See how Coca-Cola's "Hilltop" was re-imagined. Now you can send a Coke to a stranger across the world from your phone.
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Top Comments
Caio Dettmar 1 year ago
Buenos Aires is NOT in Brazil, bitches.
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ChalkeyProductions 1 year ago
This really should be released and not just be a prototype. If eventually you could gift Coke globally, not only would this finally complete the original vision, but it could inspire other companies to do the same thing, and eventually vending machines could be placed in lesser fortunate areas and people could buy food via iOS and Android devices for them. The potential is endless.
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All Comments (76)
Quynh Trang Dang 1 month ago
So awesome!
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technical12345 6 months ago
You naive idiot...
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technical12345 6 months ago
OMFG... what a fucking globalist bullshit propaganda... yeah, sure... send some sugar shit and make people die young...
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momocosny 8 months ago
What the fuck is this??Where is japan??
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In2Relationships 8 months ago
That is an awesome idea!
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vrd333 11 months ago
Seria bueno muchas de esas en paĆses pobres de Ćfrica pero con comida..!!!!!!!!!!!!
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ladrcacto 11 months ago
My comment was deleted as a "spam".
I just pointed out that Japan is intentionally omitted in the world map here.
Who does this? Do you know??
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ladrcacto 11 months ago
ę„ę¬ćę¶ćć¦ććććØćć³ć”ć³ćććććć¹ćć ćØćć¦å¦ēććć¦ćć¾ć£ćć
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ordi75 11 months ago
1. At what point in the comment did I mention anything about "when" this project should be completed?
2. Of course they have to test it first, that's why there's a term for it - prototype. A lot of money? Bull fucking shit. For a company that has just under 80 billion in assets and a net income of ~8 billion, this is no biggie.
Ask me how I know.
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