Pharmaceutical Industry in Transition: Dramatic changes ahead, how will you adapt?

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Uploaded by on May 28, 2011

The Pharmaceutical Industry in in transition:
*$60 billion of US pharma patent revenue will expire in 2012
*Decline in FDA drug approvals
*Surge of the generics which now accounts for 3 in 4 pills
*Shift to the stakeholder payer model puts market access at centre stage
*Leaner and more agile pharma companies
*50,000+ senior level redundancies in the US alone
*Even more pressure on those retained
*Huge opportunities in emerging markets

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  • wtf?

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