As senior executive of the Produce Marketing Association, Bryan Silbermann has his finger on the pulse of the produce and floral industries. In his 2008 State of the Industry address, recorded at PMAs Fresh Summit International Convention & Exposition on October 24, 2008, Bryan shared his unique insight on various topics, including:
An overview of the produce and floral markets from a global perspective
The latest consumer trends and what they mean for the industry
The next hot markets
An analysis of critical issues for 2008 and beyond
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