TIAA-CREF feat. David Sylvian - Somewhere

This is the original video as used on the TIAA website back in August 2004.
The commercial for TIAA was shown during the opening ceremonies for the Olympics (Athens, 2004) on NBC in the USA.

http://www.davidsylvian.net/releases/tracks-poems/60-tracks-davidsylvian/885-...
David was asked to do a demo of the song by the advertising agency of TIAA and he delivered it early August 2004. They agency loved it and asked him to record that 60 second excerpt with the orchestral backing, which he delivered on August 9th. On Friday (August 13th), the agency told Opium (Arts) the client loved it and they were going to use it (.... i.e. immediately ;-).

Category:

Music

Tags:

• david sylvian
• somewhere
• sylvian

[pordum]

I love this commercial. so good.

i think it really captures the feeling I get when I hear david swensen talk about his commitment to what he does, and what tiaa-cref is all about.

love it.

[bulucette]

thanks gerrit :-)

cri