Building a Winning Culture in the Financial Industry - Pamela Thomas-Graham, Credit Suisse
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Uploaded by IMD on Nov 11, 2010
http://link.imd.org/imd - What drives competitive advantage and differentiation in a highly regulated industry? The debates initiated by the recent financial and economic crisis on regulation and macro-economic developments make it easy to lose sight of two of the most important variables in any economic equation: people and the brand. Please join Pamela Thomas-Graham, Chief Talent, Branding & Communications Officer and member of the Executive Board at Credit Suisse AG as she explores these key drivers of the bank's winning business strategy.
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