Loading...
Uploaded by AngiesListHQ on May 20, 2009
http://www.angieslist.com/ Angie's List CEO, Bill Oesterle, talks to a group of second graders about his job at Angie's List and what Angie's List does for homeowners. He uses sock puppets to help explain.
Education
Standard YouTube License
Here Angie teaches us a good test of a consumer positioning strategy: can it be expressed by sock puppets to second graders?
Answer for Angie's List: yes.
artieisaac 2 years ago
Load more suggestions
Here Angie teaches us a good test of a consumer positioning strategy: can it be expressed by sock puppets to second graders?
Answer for Angie's List: yes.
artieisaac 2 years ago