This is the first TV spot I ever wrote that a client bought and produced. I was six months out of college and freelancing for a small agency in Kansas City. I had no real idea what I was doing, which was probably for the best. Since I was a neophyte freelancer, I was not on set for the shoot. Which, in hindsight, is more upsetting for the missed chance at free kraft service goodies than anything else.
Agency: Smith Advertising (now Smith-Lamar)
Client: Jiffy Lube Heartland (KC franchise)
Date: January 1995
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